This Blog is for attorneys only. Clients and others, please don't peek!
I aim to have a discussion with my brothers and sisters in the law about
optimizing their websites and making a difference in how they view their
practices, and ultimately how you view "the lawyers" that are
the nub of too many jokes. I am also interested in speaking to related
fields like mental health professionals and others.
Attorneys: The Internet offers a multi-textured forum to not simply describe
what you can do for people in terms of helping them at the most difficult
of moments, attracting those whom you wish to represent, or describing
how you might perform your tasks, but it is also a medium to showcase
your attitudes, tone, and willingness to serve the community of people
who desperately need assistance but are suspicious as hell (for good reason)
about the truthfulness and sincerity of lawyers like you and me. I want
to help brand a select number of lawyers in various practices, and to
help you develop your own personal signature.
Until now we viewed, and the non-lawyer marketeers taught us to view,
our websites as mere billboards for attracting clients. There was zero
heart in it. These "website professionals" know nothing about
the law, they know nothing about your personal talents, your commitment,
and most importantly they nothing about the needs of the consuming public.
How are they going to adequately be your spokespeople?
I believe that we have a huge opportunity to shape not only our own destinies
and business futures, but also the ability to speak to potential clients
in a direct and forthright manner that provides real time benefits both
in terms of information and perspective. By investing thousands of hours
managing my own websites and watching how the search engines respond,
assisting numerous others, not to mention investigating all of the costly
marketing scams that non-lawyers would foist upon you as a "necessary"
or "critical" adjunct to your on-line marketing campaigns, I've
gained insights that I hope to share with some of you - yes, for an honest
fee that rewards my own dedication and efforts and the insights that I've
But - my services are only available for lawyers and legal firms that
genuinely wish to take the high road and to serve the public interest.
Those attorneys (or their IT people) who simply want a new marketing buzz
must go elsewhere. I am looking to make a difference in my world.
How about you?
Legal Specialist Marketing
I have launched
Attorney Web Wizard in order to provide lawyers something special and unique in terms of a
legal insider's guidance and advice about the arcane mysteries of
the Web that hasn't come before, and that really can only be clumsily
replicated without investing huge time and energy that I already know
you don't have available to you.
I invite you to duplicate my efforts, or to hire others to try.
Or, you might send me an email or call for a chat!
Okay, I agree - this is silly. We won't put it on your website!
For more information contact Thurman Arnold, CFLS
(Sincere inquiries only!)